The trevor project mission statement
The Trevor Project rebrands for the next LGBTQ generation
The Trevor Project, the world's largest suicide-prevention and crisis-intervention organization, has saved countless young LGBTQ lives since its founding in 1998.
As the next generation of LGBTQ youth comes of age, the nonprofit is acknowledging its evolution with a new look. On Tuesday, the Trevor Undertaking revealed a rebrand including a new logo, dye palette and imagery, in a launch that coincides with National Suicide Prevention Awareness Month.
“We're [aiming to] speak to LGBTQ juvenile people today in a way that resonates, affirms and builds the certainty and authority we ask for to push forward our mission,” Joshua Weaver, VP of marketing at the Trevor Project, told Campaign US.
The Trevor Project’s last rebrand took place in the early 2010s, which pushed the organization to consider a timely refresh.
“One thing we know about young people is that their preferences change, the way that they perceive [the world] changes their values and what they seek to uphold changes,” said Weaver.
The Trevor Undertaking worked with creative agency Kettle on the rebrand, which demonstrates the
Trevor Project Inc
Charity Navigator Rating 100%
The Trevor Project Inc. has achieved a Four-Star out of Four Star rating from Charity Navigator, reflecting its high standards in accountability and finance. With a perfect score of 100 in both categories, it showcases strong governance with an entirely independent board and robust financial oversight. This rating indicates a well-managed organization that effectively utilizes donations to support its mission of suicide prevention for LGBTQ youth.
User feedback generally highlights the profound impact of The Trevor Project on individuals in crisis, with many clients expressing gratitude for the support received. Positive reviews underscore the sensitivity and understanding of the volunteers who provide crisis intervention services. However, there are notable criticisms regarding staff interactions and long wait times, which some users found distressing. Concerns about the organization's communication with both clients and donors have also been raised.
Despite these limitations, the testimonials indicate a strong conviction in the organization's mission and its role in saving lives. Many users appreciate the guarded space pro
TREVOR PROJECT INC
About This Cause
The Trevor Project strives to send a clear message to LGBTQ fresh people that they should be proud of who they are, that they are deserving of love and support, and that they are never alone. Through direct services and innovative representation, public training, research, and technology programs, we amplify the experiences of LGBTQ young people, foster public understanding and acceptance, and facilitate the implementation of comprehensive, intersectional policy solutions to close the global public health crisis of LGBTQ youth suicide. 24/7 Crisis Services: We provide 24/7 crisis services for LGBTQ juvenile people via a phone lifeline, text, and chat. Our crisis counselors are trained to address calls, chats, or texts from LGBTQ young people who extend out to our free and secure services when they are struggling with issues such as coming out, LGBTQ identity, depression, and suicidal thoughts. Our philosophy is that no crisis is too small or too massive. If you or someone you know needs help or assist, The Trevor Project’s trained crisis counselors are available 24/7 by texting START to 678678, chatting at TheTrevorProject.org/Get-Help, or calling 1-866